Wild Card: Happy Mothers’ Day! UK trade in cut flowers

According to Delta Economics’ forecast data , the UK’s imports of flowers showed a healthy increase of 9.3% in March as the nation’s children bought their mothers well-deserved bunches of flowers for Mothering Sunday. Delta expects the UK to stick to this tradition with imports of cut flowers set to enjoy a compound annual growth rate of 1.1% per year over the next five years. However, we are also seeing a marked decrease over the same period of flowers imported from Ethiopia to the UK, down 3.8% on average per year.

Ethiopia is the fifth largest exporter of cut flowers world-wide and their flower exports are forecast to sprout up by 9.2% on average per year over the next five years. As our infographic indicates, growing exports of cut flowers are supported by budding imports of the components used in fertilisers, with India, China, and Germany as top trade partners in these sectors. Although Ethiopia’s trade in cut flowers lags behind the Netherlands’, the largest cut flower exporter, the bulk of their flower exports are bound for the Netherlands. Given that the UK are the third largest export destination for Dutch blooms, flowers grown in Ethiopia may find themselves sold by British retailers after all.

But flowers aren’t everyone’s thing. In fact we have noted stronger rates of growth in alternative luxury products. Imports of chocolate, perfume, and beauty products are all predicted to increase in the next five years, with compound annual growth rates of 2.9%, 1.29%, and 1.28% per year respectively. It appears that there are plenty of options to keep mothers happy.




Figure 1  |  Happy Mothers’ Day! UK trade in cut flowers
Source  |  DeltaMetrics 2015



Happy Mothers’ Day! UK trade in cut flowers  |  Author  |  Jennifer Ung Loh  |  Press Secretary and Analyst